The Women’s Rugby World Cup (WRWC) has experienced significant growth in both viewership and economic impact over its recent editions. While comprehensive financial projections for the upcoming 2025 tournament are not publicly available, we can analyze trends from previous events to estimate potential revenues and compare them to past figures.
Historical Financial Overview:
- 2017 Women’s Rugby World Cup (Ireland): The tournament achieved a record attendance of 45,412 fans across 30 matches, with the final attracting 17,115 spectators. The event’s economic impact was estimated at approximately €1.5 million for the host nation, with total costs around €4 million. Funding was sourced from World Rugby contributions, sponsorships, ticket sales, and government support.
- 2021 Women’s Rugby World Cup (New Zealand): Held in 2022 due to scheduling adjustments, this edition saw a substantial increase in engagement. The tournament garnered $18.5 million in sponsorship revenues and attracted a record 140,000 attendees. Broadcasting reached over 1.3 million viewers in New Zealand, marking a fivefold increase from the previous event.
Projected Financial Outlook for 2025:
Building on this momentum, the 2025 WRWC in England is poised for further growth. The tournament has already set records, with over 220,000 tickets sold, surpassing previous sales figures. This surge indicates a strong potential for increased revenue from ticketing.
While specific sponsorship and broadcasting revenue projections are not publicly disclosed, the upward trajectory suggests a substantial increase. If the 2025 event achieves a 50% revenue growth over the 2021 figures, we can anticipate sponsorship revenues of around $27.75 million. Combining this with enhanced ticket sales and broadcasting deals, it’s reasonable to estimate that the 2025 WRWC could generate total revenues exceeding $50 million.
Comparison with Previous Events:
If the 2025 tournament achieves the projected $50 million in revenues, it would significantly increase from the $18.5 million earned in 2021. This growth underscores the expanding commercial appeal and global recognition of women’s rugby.
Conclusion:
While exact figures for the 2025 Women’s Rugby World Cup remain undisclosed, the consistent upward trend in attendance, sponsorship, and broadcasting suggests a substantial revenue increase compared to previous tournaments. This progression reflects the growing investment and interest in women’s rugby on the global stage.
https://www.rugbyworldcup.com/2025/en
How interested are you in the 2025 Women’s Rugby World Cup?
